If you have been to the Countryfest Community Cinema in Dauphin, you will know first-hand how beautiful it is and comfy it is to watch a movie. If you haven't, management is hoping that changes moving forward.
The cinema which airs many brand new releases is under new management. After nearly two years with Manitoba Housing, Shawn Sarkonak has been named General Manager, effective immediately. Sarkonak has been working in a part-time role for a few weeks now but is ready to jump in full-time.
"I'm very excited to be in this role, I have been a movie buff my entire life and I feel this post suits me quite well," said Sarkonak. "I've always had a love for business and marketing and combining that with my love for movies, I think it's the perfect combination."
Shawn says the biggest challenge moving forward will be getting people in the stands. On many occasions, movies run with very few people in their seats. The plan is to promote everything going on at the theatre and what movies are running on a more consistent basis.
"We're now a couple of years post-pandemic and I think it's about reinvigorating people's love for going to the movie, it always makes for an enjoyable evening," added Sarkonak. "We want to let people know that we are here and also looking forward to having a more consistent schedule."
As of right now, the theatre is closed on Mondays and Wednesdays. While the plan is to remain closed on Mondays, Shawn says they hope to be open from Tuesday to Sunday.
"My goal is to be open at least six days a week," commented Sarkonak.
Sarkonak says a survey will be sent out in the next month or so which will provide moviegoers an opportunity to share your feedback and what you would like to see.
"The plan is to have that out by early November, we're looking forward to hearing feedback," ended Sarkonak.