Dauphin will be getting a No Frills grocery store, but it will come at the expense of Extra Foods.
Dauphin's Extra Foods will close on June 11 to re-brand itself, although the company does not yet have a confirmed re-open date.
Loblaws Communications VP Tammy Smitham says No Frills will appeal to people looking for quality food essentials at a great price point.
No Frills will continue to carry the No Name and President's Choice Brands.
Smitham says Dauphin's No Frills will be the fifth store with the brand to open in Manitoba in just over a year.